JCP is one of America’s leading retailers, operates over 1,100 department stores throughout the United States and Puerto Rico, as well as one of the largest apparel and home furnishing sites online. Serving more than half of America’s families each year, the jcpenney brand offers a wide array of private, exclusive and national brands which reflect the Company’s vision to be America’s shopping destination for discovering great styles at compelling prices.
The store offers family apparel, home furnishings, fine jewelry, footwear, accessories and beauty for customers. Jcpenney is focused on creating a sense of discovery for customers. Nowhere has this transformation been more impactful than in the Center Core. Featuring accessories, handbags, shoes, fine jewelry and Sephora inside jcpenney, the Center Core drives higher sales per square foot than most areas of a jcpenney store. By reinventing Center Core to focus on the modern and contemporary customer, jcpenney is becoming a first-choice style destination.
Jcpenney’s new merchandising concept, Color Craze, pulls together color-coordinated fashion jewelry, accessories and gifts in a way that makes it easy for customers to put together trendy, head-to-toe looks. Even with just a plain white t-shirt and jeans as the canvas, Color Craze makes it easy to add a great scarf and coordinating earrings to turn a simple outfit into a great look. Get special offers and deals sent to your mobile phone.